Jane Smith Agency

We are a women owned and led creative agency – specializing in branding, content and social for fashion, beauty, luxury and lifestyle. We have offices in New York, LA and London.

We create and tailor creative, content, digital, social & influencer strategies for markets around the world – with expertise in the US, UK, EU, China, Japan / APAC.

About Us

We marry EQ with IQ to create content that moves people – perfecting the art and science of emotional connection.

A new light: the world’s
most radiant beauty brand

Clé de Peau Beauté

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How we disrupted the diamond industry for a new generation

Natural Diamond Council

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Beautiful dreamers:
turning small opportunities
into big ideas

Prabal Gurung

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Reimagining luxury shoes: quality and cause in equal measure

Vêtir Vert

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We have experience developing corporate social responsibility (CSR) programs – having purpose is essential in the current landscape and simultaneously creates an opportunity for a more meaningful connection with your audience.

Radiance can change
the world: a CSR program supporting girls’

Power of Radiance

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Hollywood, tapped:
a cult beauty experience

Violet Grey

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Our services


  • Brand Positioning
  • Brand Books
  • Identity, Naming and Voice
  • Brand Guidelines
  • Packaging
  • Start-Up Collaboration
  • Research + Planning
  • CSR Development + Execution
  • Testing, Insights and Analytics
  • Website/Mobile/App Design


  • Creative Strategy
  • 360 Campaigns
  • Digital Content + Strategy
  • Social Media Content + Strategy
  • Celebrity Casting
  • Influencer Campaigns
  • Partnerships
  • Video / Stills / Animation /
  • Illustration / 3D / VFX / CGI
  • Experiential and Events


  • Marketing Strategies / Plans
  • Cross Channel Planning
  • In-house Consultation
  • Influencer / Ambassador Programs
  • Brand Partnerships
  • PR Strategy
  • Media Strategy and Buying


  • Global Shoot Production
  • COVID-19 Shoot Expertise
  • In-House Film + Photo Studio
  • Post Production Management
  • Editing / Color / Retouching /
  • Sound Design
  • Digital Production
  • Web / Digital UX / UI


  • cle de peau
  • natural diamond council
  • prabal gurung
  • sephora
  • fabletics
  • bkr
  • true religion
  • savagexfenty
  • co
  • luckybrand
  • the vampires wife
  • violetgrey
  • vetirvert
  • newblueprint-5
  • rabina02
  • thevic
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